{"product_id":"professional-c-serum-10","title":"Obagi Medical - Professional-C Serum 10%","description":"\u003cp\u003eA vitamin C serum in the lowest concentration of the range, for those who want to start using vitamin C or have skin that cannot immediately handle the heavy artillery.\u003c\/p\u003e\n\u003ch3\u003eWhy it works\u003c\/h3\u003e\n\u003cp\u003eVitamin C is often marketed as a brightening agent, but that is merely a byproduct. Its true function is as an antioxidant: every day your skin is exposed to the sun, exhaust fumes, and stress, free radicals are created that damage collagen and cell structures. Vitamin C neutralizes these before they can cause damage. The long-term result is visible: a more even complexion and fine lines that appear less pronounced.\u003c\/p\u003e\n\u003cp\u003eThis serum works with ten percent L-ascorbic acid, the pure form your skin can use immediately without conversion. This form is also the most fragile, which is where things usually go wrong in practice.\u003c\/p\u003e\n\u003cp\u003eThe texture is light and watery, absorbs quickly, and is not sticky.\u003c\/p\u003e\n\u003ch3\u003eFor whom\u003c\/h3\u003e\n\u003cp\u003eFor normal to dry or combination skin, and for those using vitamin C for the first time. Also suitable if your skin reacts easily and stronger concentrations are too irritating for you. If you find that your skin tolerates it well after a few months, you can switch to the Professional-C Serum 15% or 20%.\u003c\/p\u003e\n\u003cp\u003eAlso ideal if you are primarily concerned with fine lines rather than dark spots: your skin needs vitamin C to produce collagen, the supportive tissue that keeps it firm. A good first step against wrinkles, especially if your skin does not (yet) tolerate retinol.\u003c\/p\u003e\n\u003ch3\u003eHow to use it\u003c\/h3\u003e\n\u003cp\u003eIn the morning, on clean and dry skin, before your moisturizer. Apply five to seven drops to your entire face and neck, pressing it in gently. Let it absorb for a minute before proceeding.\u003c\/p\u003e\n\u003cp\u003eAlways finish with sun protection. Vitamin C does not protect against UV rays, but it works in synergy with them: the combination provides more protection than each does individually.\u003c\/p\u003e\n\u003ch3\u003eMy advice\u003c\/h3\u003e\n\u003cp\u003eA vitamin C serum will oxidize; it’s part of the process, but you can slow it down. Do not keep the bottle on a windowsill or next to the shower, screw the cap on tightly immediately after use, and use it within three to six months of opening. If the liquid turns dark orange or brown, it has lost its potency and is no longer effective.\u003c\/p\u003e\n\u003cp\u003eAnd don't start at a high concentration. I regularly see people who reach for twenty percent right away, feel their skin tingling for three days, and then decide that vitamin C is not for them. Ten percent every morning, consistently, does more than twenty percent that you end up stashing in the cupboard after a week. You won’t see the difference in your complexion until after about eight weeks, and usually, someone else will notice it first.\u003c\/p\u003e\n\u003cp\u003eNot sure which concentration suits your skin? Feel free to send me a message, and we will check it together.\u003c\/p\u003e","brand":"Obagi Medical","offers":[{"title":"Default Title","offer_id":55149763920207,"sku":null,"price":116.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/0014\/5999\/files\/unnamed_7263599f-8b4d-485f-9138-4516b363de89.jpg?v=1789858172","url":"https:\/\/www.beautyplanshop.be\/en\/products\/professional-c-serum-10","provider":"Beauty Plan","version":"1.0","type":"link"}